Researcher Database

（Last updated : 2024-03-04 10:47:40）

OYAMA SHINJI

Department / Course College of International Relations Department of International Relations

Title / Position Professor

Other Affiliations
1.	Graduate School of International Relations
2.	Kinugasa Research Organization Creative Media Research Center

Academic background
1.	2004/10～2012/02	Doctoral Program (2nd Semester) │ Cultural Studies │ Centre for Cultural Studies │ Goldsmiths College, University of London │ Completed │ Ph.D. in Cultural Studies
2.	1999/10～2001/06	International Media and Communications │ School of International and Public Affairs │ Columbia University │ Completed │ Master of International Affairs (International relations)
3.	1989/04～1994/03	Social Science │ College of Liberal Arts │ International Christian University │ Graduated BA in Liberal Arts
4.	1992/09～1993/06	Department of Media and Communication Arts │ City College of New York │ Studying abroad

Business career
1.	2019	Professor │ College of International Relations, │ Ritsumeikan University
2.	2020/04 ～ 2021/03	Visiting Researcher │ Interfaculty Initiative in Information Studies, Graduate School of Interdisciplinary Information Studies, │ The University of Tokyo
3.	2016 ～ 2019	Associate Professor │ College of International Relations │ Ritsumeikan University
4.	2008/05 ～ 2015/12	Lecturer (Associate Professor) │ Birkbeck College, Departmentof Film, Media and Cultural Studies, │ University of London
5.	2010 ～ 2015	Research Associate │ │ SOAS Japan Research Centre,
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Committee and society
1.	2020/07/01 ～ 2022/06/30	Association of Japanese Cultural Studies Committee Member (Research)
2.	2020	Creative Industries Journal Reviewer
3.	2017	Japan Forum Reviewer
4.	2017	Japanese Association of Cultural Studies Cultural Studies (Annual Journal of Japanese Association of Cultural Studies) Reviewer
5.	2016	International Journal of Cultural Studies Reviewer
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Research activities
1.		Association of Cultural Studies
2.		Association of Cultural Studies in Japan
3.		Media Studies Association of Japan
4.	～	Association of Internet Researchers

Subject of research
1.	Media and Cultural Studies, Cultural and Creative industries, Labor Issues in CCI, Advertising and promotional culture.

Present specialized field
International relations, Sociology (Keyword：Media and Cultural Studies, Cultural & Creative industries, advertising and promotional culture)

Books
1.	2021/04	Globalization and Media │ International Relations Primary │ ,pp.147-164 (Sole-authored)
2.	2020/03	What is Cool about Cool Japan? │ Seminar Media Studies │ ,pp.104-113 (Sole-authored)
3.	2018/10	Japanese Fashion going to Asia: Transnational Media and Fashion │ Trans-Border Imagination: Transnationalization of Popular Culture │ ,pp.21-36 (Sole-authored)
4.	2016/06	Beyond conventional Western Views of creativity and innovation │ Handbook of Management and Creativity │ ,pp.99-122 (Co-authored)
5.	2015/01	Japanese Creative Industries in Globalization in The Routledge Handbook of New Media in Asia │ ,pp.322-332 (Sole-authored)
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Papers
1.	2023/12	The Last Paradise for Creative Workers? The Case of Shueisha and Weekly Shōnen Jump │ International Journal of Cultural Policy │ (Sole-authored)
2.	2019/08	In the Closet: Japanese Creative Industries and their Reluctance to Forge Global and Transnational Linkages in ASEAN and East Asia │ ERIA Discussion Paper Series │ (Sole-authored)
3.	2018/02	New Cultural Studies 7: On the Reflux from Peripheries to the centre and the embedding Periphery in the Centre │ FIVE: Designing Media Ecology │ (7) (Sole-authored)
4.	2017/06	New Cultural Studies 6: On the Institutionalization of the Cultural and Creative Industries Studies │ FIVE: Designing Media Ecology │ (6) (Sole-authored)
5.	2016/06	New Cultural Studies 5: The Politics of The Platform │ FIVE: Designing Media Ecology │ (5) (Sole-authored)
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Academic conference presentation
1.	2023/11/17	Commentary on the panel: J-pop Meets K-Pop, The People to People Dimension (Perspectives for cooperation of Japan and South Korea to stabilize the volatile security situation, Bilateral and multilateral aspects)
2.	2023/09/02	Affective Labor in/for Japan: Creative Industries and Public Diplomacy (Cultural Typhoon 2023: Annual Conference of Association of Cultural Studies in Japan)
3.	2023/06/24	Cultural Labour in Japanese Media Industries (Sustainable Futures of Culture Project: International Workshop on Cultural Labour)
4.	2023/01/10	Interrogating Professional and Disciplinary Boundaries in Media Studies (Media Boundaries)
5.	2022/09/17	Creative Industries in Japan (カルチュラルタイフーン2022)
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Grants-in-Aid for Scientific Research -KAKENHI-
1.	2019/04 ～ 2022/03	Subscription Video On Demand in Japan and East Asia: its impact on national and transnational production and distribution of media contents │ 基盤研究(C)

Achievements of joint.Funded research
1.	2023/05 ～ 2023/07	Framework, Trends and Recommendations in Japanese Romance Drama │ Consigned Research by Company
2.	2022/09 ～ 2022/09	A shifting regulatory environment for online news distribution in Japan │ Consigned Research by Company

Message
1.	My research interest My research interests include media and cultural studies, advertising and branding, new media, creative/cultural industries, and cultural globalization. I am particularly interested in analyzing new forms of cultural production and objects in the Japanese and East Asian context and from 'post-Birmingham' media and cultural studies perspective. I have lectured and written widely on these issues in academic and business settings and is now finishing a manuscript on the globalization of Japanese brands in East Asia (in English) and critical brand theory (in Japanese). My interest and approach to research stems from and is informed by my experience of working in a global advertising agency as an account planner and subsequent involvement in a couple of Internet start-ups in New York and Tokyo as a corporate strategist. I have brought this experience and knowledge into my research and teaching in order to explore the connections and tensions between theories and practices. I have a Master's degree with a concentration on international media and communications from the School of International Affairs, Columbia University, New York, and a Ph.D. from the Centre for Cultural Studies at Goldsmiths, University of London. I taught in the Department for Film, Media and Cultural Studies at Birkbeck College - University of London - from 2008 to 2015. I joined Ritsumeikan University College of International Relations in April 2016 in my home town of Kyoto.

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